Across this growing landscape of creating, spreading, and consuming content, many people hope to become social media influencers.

Major economic hubs such as Dubai are welcoming increased levels of investment in executive education and industry-specific training to help the local workforce meet the needs of their fast-growing business sectors.

The beauty business is booming in the Middle East, with industry reports indicating that the market is worth $34.9 billion in 2019. This marks an 8% increase over last year.